Esprit Concludes New License Partnership With TMS For Watches And Fine Jewelry
As of 1 July 2017, Esprit has concluded a new license partnership for the segment watches and precious jewelry with the international TMS Group. The TMS Group has been a licensee for various companies in the segments of watches, jewelry and accessories. Alongside brand and product development, the TMS Group is also responsible for sales, marketing and after-sales activities. With the TMS Group, Esprit has found a partner that meets Esprit’s high requirements in terms of product quality, price performance and trend relevance, and thus links in ideally with the services of the previous partner Mywa.
The cooperation with the TMS Group starts on 1 July 2017. The license partnership with the current licensee Mywa ends on 30 June 2017. MYWA is entitled to a sell-off period of existing stock until 31 December 2017. In order to ensure a smooth transition, Esprit and the TMS Group are already now working together closely.
Maria Pambori, VP Head of Global Licenses/Product Esprit: “With the TMS Group, Esprit has found the perfect partner to build on its previous success in the segment of watches and precious jewelry under the Esprit brand. We will be able to offer our customers products which are absolutely true to the Esprit style, with an excellent price performance ratio, and are convinced that we will be able to continue developing the growth potential of this competitive market with our new partner in the long term. We would like to thank our previous partner, Mywa, with whom we have enjoyed a successful and good partnership for eight years.”
“Watches and precious jewelry under the brand Esprit are the ideal supplement to our brand portfolio. We look forward to continuing and further developing this product field as part of Esprit’s brand concept”, says Marco Sieber, CEO of the TMS Group.
In cooperation with the TMS Group, Esprit watches and precious jewelry will continue to be available in selected retail stores, from stationary partners throughout the world, and in the e-shop of the Esprit Group.